KEVIN SHEEDY is one of the Australian Football Leagues most enduring coaches. A player and coach for more than 36 years, Kevin has an unsurpassed record of involvement in eight Premierships and a total of 772 games. He began his career at Prahran Football Club in the V.F.A  in 1964.

He transferred to Richmond in 1967 and played 251 games before retiring in 1979 and was a member of the Premiership Teams in 1969,1973 and 1974.

Kevin was Skills Coach at Richmond when they won the 1980 Premiership.

In 1981 he was appointed Senior Coach at the Essendon Football Club, where he has now coached the club for a record 521 games in 22 years of continuous coaching during which time the club competed in 17 finals series.

Kevin has coached 338 winning games,177 losses and 6 drawn games giving him a 66.09% win ratio.   Coached in 39 finals – won 21 and lost 18. 

During his time at E.F.C., the club has competed in 7 Grand Finals. Premiers in 1984,1985,1993 and 2000. And have won 6 of the 8 “Night” Grand Finals they have competed in. He has coached 59 night games.

 Sheeds was “All Australian” coach in 1985,1993 & 2000

 During his time at Essendon the club’s membership has increased from approximately 15,000 in 1980 – to 36,000 + in 2002

He is the co-author of 5 books.

Sheeds – A Touch of Cunning

“Sheeds – Pockets of Greatness”

“Footballs Women – The Forgotten Heroes”

Second Chance Winners

“Sheeds  - Follow Your Dreams

He is a life Member of the Richmond Football Club, Essendon Football Club and the Australian Football League

He received the Advance Australia Award in 1993 and in 1998 was

Honoured as a Member of the Order of Australia in recognition of his service to sport and the community.

Awarded the Australia Sports Commission Coach of the Year for 2000 [Domestic] Also in 2000 he was awarded an Australian Sports Medal in recognition of his service to Australian Football.   

 He was one of 3 finalists for ‘Coach of the Year” in the 2000 Australian Sports Awards, and the Essendon Football Team were judged as the National Team of 2000. Which in an Olympic year, is an award that both the EFC and Sheeds are justifiably very proud of.


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